Milan 2013: Fuori Salone

Euroluce name in colours This is the fifth of a series of posts to be published this week that will build up into our Handy Guide to Euroluce 2013. This one looks at what is happening in Milan itself at the same time. Other posts look at who is in halls nine, eleven, thirteen and fifteen -- the main |Euroluce event at the Rho fairground. The last post in the series will pull all the content together into one document, with updates and corrections. This will then form the basis for our customary PDFs -- alphabetical, and by hall -- for you to use at the Fair. 

That last post in the series will remain up throughout the week of the Fair so that you can download the PDFs , or read it on your mobile thingy, at any time.


The Milan Furniture Fair “fringe” is becoming as important as the Fairs themselves. Even if manufacturers are showing at the Fair, many also have a separate presence in Milan, where they may display more experimental things (one year, Foscarini did a display of their lights all in white, for example) and where they hold their parties.

Basically, they will intend their presence outwith the Fair to be more cool, and sometimes their products will be displayed in more relevant spaces. Baccarat chandeliers will probably look better in the Palazzo Morando, than on their stand in a big trade fair hall, for example.

You can end up walking quite a long way (and the forecast is for rain throughout the week this year) and then find an empty shop with many examples of one design artfully displayed – i.e. a total waste of time. In other cases, the Milan presence is in their own permanent showrooms, often allowing one to see more of the collection than was on the stand. Then there are companies who only show in Milan, rather than at the fair ground, so you won’t see what they are doing unless you track them down.

There is no way this summary can be complete – it relies on what we have been told. Always pick up the guide published by Interni magazine (there are others), of which there will be free copies at every destination, and at hotels, &c. There will also be banners outside participating locations.

I have grouped these entries by the main locations. There is a miscellaneous section at the end.


Atelier Areti EDIT, La Pelota, Via Palermo 10

Innermost EDIT

Kalmar EDIT

EDIT's web site:


Lee Broom Spazio Pontaccio, Via Pontaccio 18

Nendo Spazio Pontaccio

Roll & Hill Spazio Pontaccio

Spazio Pontaccio's web site:

Foscarini Via Pontaccio 19

Memphis Spazio Understate, Viale Francesco Crispi 5/b, corner of Via Varese

In spite of my pointing out for years that the products of the great period of Memphis – of Ettore Sottsass, Michele De Lucchi, Matteo Thun &c. – are still available, no client has ever expressed any interest whatsoever. Maybe that’s good thing – maybe their work still shocks and appals. Time, and exposure in books, museums, &c. has not made them desirable – even acceptable – to the mainstream. To see if you are mainstream, go and see the finest pieces from this collection. Cocktails at 19:00 on Friday.

Produzione Privata Via Varese 15

Exceptional pieces (by no means just lighting) from the exceptional architect/designer/artist, Michele De Lucchi. Creating his “private production” out of his studio enables him to work with fine craftspeople and materials. He only ever show on the ground floor of the studio, so this is an essential destination.

Corso Como 10 Corso Como 10

One hardly needs an excuse to visit this concept store, but there is a compelling one anyway this year – an Angelo Mangiarotti retrospective. (He designed the iconic – and much copied – Giogali system for Vistosi, made up a glass hooks.)


This metro station is selected as the hub out from which runs the luxury shopping streets of Via Monte Napoleone, Via Della Spiga, &c. plus the lighting shopping street of Corso Monforte.

Aqua Creations Boutique Mimí, Via Gesù 3

Artemide showroom, Corso Monforte 19

Baccarat Palazzo Morando, Via Sant’Andrea 6,en,sc.html

Barovier & Toso showroom, Via Durini 5, also: Russki Dom, Palazzo Visconti, Via Cino del Duca 8

EOQ Entratalibera, Corso Independenza 16 (go to the end of Corso Monforte. Corso Independenza splits: Entratalibera is on the south side)

A young company producing excellent designs by Michael Young, using very high quality production facilities that normally make delicate aluminium pieces – e.g. fascias for technical equipment. Simple, elegant, clean – and colourful (Oh no. I shouldn’t have said colourful.... You’ll not go now.)

Flos showroom, Corso Monforte 9

Ingo Maurer Spazio Krizia, Via Manin 21 (a bit of a walk, round the park, but essential – you’ll be surprised, delighted...)

Lindsey Adelman Nilufar, Via della Spiga 32 www.lindseyadelman.comThe web site of Nilufar, an important destination in its own right, is

Luceplan showroom, Corso Monforte 7

Venini showroom, Via Monte Napoleone 9

ZONA TORTONA to avoid that terrible bridge, go to Metro Sant’Agostino (M2), cross the big road, and walk down the south side of the little park.

David Trubridge Superstudiopiu’

We have been thrilled to see the increasing levels of awareness and appreciation of David’s work. There is a higher proportion of pieces available in kit form, which dramatically reduces the shipping costs (bearing in mind that he is based in New Zealand). They are as environmentally sound as they look. There is also a playfulness, and an elegance, the sense of the sea.... Plus the virtues of wood – no wonder he is so popular in Scandinavia. By the way, his works are now in our LIGHT FINDER.

Superstudiopiu' web site:

Lasvit Via Gaspare Bugatti 15

Moooi Via Savona 56

1700 sq m housing their “special welcome”...

Contemporary Japanese Design Via Volhera 4

VENTURA LAMBRATE go to Metro Lambrate (M2), then cross the railway tracks.

Catellani & Smith Casa della Luce, Via Ventura 5


Woka Vienna Design Week, Via Privata Oslavia 17

Lobmeyr Vienna Design Week

Vienna Design Week in Milan web page:



Davide Groppi Chiostri dell’Umanitaria, Via S. Barnaba -- Metro Crocetta (M3) or trams 12, 23 or 27 to Vittoria (Palazzo Giustizia)

This will be a fabulous display of wonderful, minimal lights in a series of cloisters - -magical at dusk!  Have a look at t the “ichiostri” web site ( to see what I mean – not just a café but cloisters with gardens: “a location full of atmosphere of mystery”. Not just a lighting collection, but also a corner of Milan worth discovering.

Davide Groppi Via Medici 13 -- Metro Crocetta (M3) or trams 2, 3 or 14 to Torino Carrobbio

...and here they will be displaying lighting that is particularly suited to restaurants.

Prandina Triennale -- Metro Cadorna (M1, M2)

One of the best Italian lighting companies, at one of the most important design destinations in the world. The Triennale (recently remodelled internally by Michele De Lucchi) always has lots of interesting things happening during this design week – plus the bookshop and a great café with a large outside area by the park.

The Triennale's web site:


Tom Dixon MOST, Museo natzionale della Scienza e dalle Tecnologia, via Olona 6B -- Metro Sant’Ambrogio (M2)

Sander Mulder MOST

Brokis MOST

Brokis is a particularly interesting new brand from the Czech Republic: very high quality glass working and very good, clever, witty designs. New introductions of theirs will also be shown at the Fair on the stand of Misuraemme (hall 7, stands G09 and H16).

Spazio Rossana Orlandi Via Matteo Bandello 14/16 -- Metro Sant’Ambrogio (M2) or Conciliazione (M1)

Another essentuial venue where this year, amongst other things, Baroncelli will be showing Innovo, combining LEDs and bits of old chandeliers.

Windfall Palazzo Durini, Via Santa Maria Valle 2 -- Metro Missori (M3)

The single most important destination. Windfall creates the finest works in contemporary crystal in the world. You want to go there with your head to see what is possible. You want to go there with your heart to experience the thrill of crystal and light (plus beautiful people).


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Making...Prandina's Gong

Prandina Gong pendant light Prandina have introduced Gong, a pendant light made from blown glass that is painted on the inside. It is in the language of their excellent Notte series...

Prandina Notte pendant light

...the difference being that, whilst Notte is basically a source of direct light downwards, the sides of Gong are more translucent. Therefore it provides ambient light as well.

The picture above shows Gong in its most dramatic colourway -- aubergine and black. But it also comes in all white...

Prandina Gong pendant light white

...or all ivory, or ivory and white.

One understands any light so much better if one has some idea of how much skill and effort has gone into making it. We are therefore delighted to make available to you this short (just two minutes) film, showing how Gong is made. It even has a a lovely gongy sound track!

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Deliberate shadows on the shade of Prandina's Loft

prandina LOFT-T3 table light So much time and trouble is spent by good lighting companies to ensure that there are no shadows on the insides of their shades that is is rather exhilarating to find a light where they are deliberately there!

The fabric shade on Prandina's Loft hides a plexiglass structure that creates a pattern of light and shadow.

When the light is not lit, the patterns can't be seen...

Prandina LOFT S3 pendant light red off turning the light on reveals a little surprise.

There are the table and pendant versions shown above. There is also a floor version: 

Prandina LOFT F3 floor light

The standard colours are red and white:

Prandina LOFT-S3 pendant light-big-b

but other colours are available on demand, and there are different sizes.

Loft was designed for Prandina by the Dutch designers Robert Admiraal and Liselotte Captein.

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Hanoi table light by Federico Churba for Prandina

HANOI table light from Prandina_T1The Argentinian Federico Churba has designed the Hanoi table light for one of our favourite Italian manufacturers, Prandina. At one level, its anthropomorphism makes this design really cute. Here are the two sizes (father and son?) chatting,

HANOI table light from Prandina, chattingbut here, they are not getting on so well (they'd be crossing their arms if they had any...)

HANOI table light for Prandina, not getting on

However, Hanoi is also a complex and sophisticated form, cleverly constructed from a single sheet of white methacrylate, thermoformed into a three dimensional shape.

HANOI from Prandina close up

The heights of the two sizes are H29cm and H39cm. They will cast a diffused light downwards, mostly onto their own base. So their design function is to add a corner of ambient light -- and cutitude!

For more information , go to Prandina's Hanoi page.

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Notte by Prandina in a shoe shop

Notte by Prandina in Riga Pictures of light in real installations are surprisingly hard to come by (often the only images available were taken by a member of the construction team on their phone, as they put the last light up at three in the morning). But "set shots", as we call them, are extremely useful (it is easier to see how big a light is when it is seen with other objects) and potentially inspirational ("well, I never thought of using that light in that way").

Notte by Prandina in RigaThis is Prandina's Notte, one of the most attractive and versatile of all such pendants. It is an interesting, but simple, shape and available in many options -- sizes, materials and colours.

Notte by Prandina in RigaThis shoe shop in Riga was designed by Natalia Mitina. She specified Notte in metal, in custom colours -- white on the outside and pink on the inside. This follows the look throughout the shop, where the whites and the browns are given a lift by touches of pink, in the benches, for example, and in the pink flowers in the vases going up the stairs.

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